2 months ago 20th Aug 17:47
Released September 8
Hip Hop’s freshest sensation Flo Rida releases his brand new single, ‘In The Ayer’ on September 8th through Atlantic Records. Produced by wil.i.am, it follows the success of his previous hits, ‘Elevator’ and the phenomenal US no.1 and UK no.2 smash, ‘Low’.
All tracks feature on his UK silver-certified debut album Mail On Sunday , currently residing in the Top 75 – a staggering seventeen weeks after release.
2008 has seen Flo Rida gatecrash the charts on both sides of the Atlantic and rack up more accolades than most artists see in their entire career. His debut single ‘Low’ is the UK’s 7th biggest selling single of this year, with total digital sales of 4.5 million worldwide.
It has also sold more than 100, 000 ringtones, whilst the Top 20 ‘Elevator’ is still one of this summer’s hottest dance-floor fillers. Already playlisted at Choice FM and 1Xtra and recently added to Radio 1’s C-List, ‘In The Ayer’ shows all the signs of continuing Flo Rida’s love affair with radio.
The road to success has not always been an easy one for Flo Rida - the youngest boy amongst seven girls, the 28-year-old Carol City, FL native was born Tramar Dillard. Although his parents split when he was young, Flo’s father, a multi-talented musician, encouraged and inspired his son to express himself through music.
Several of his sisters also formed a local gospel group, but tragedy struck when one of his sisters died from complications from bronchitis. “When my sister passed away, I woke up and realised what I had to do,” he says.
By ninth grade, he had began rapping with a group called the Groundhoggz and found local success in the late ’90s, selling mix tapes and opening shows for more established acts.
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