1 month ago 09th Oct 16:02
Charlotte Ronson, designer sister of Mark and Samantha Ronson, has launched her latest collection, I'Heart' Ronson, a women's fashion sportswear.
The new collection is for American department store JCPenney.
The I 'Heart' Ronson collection takes its inspiration from today's modern woman, combining Ronson's signature feminine touch with a vintage aesthetic to create an effortlessly chic, downtown style.
Charlotte said: "I am delighted to create a new collection, I "Heart" Ronson for JCPenney. I see this as a great opportunity to open up my sense of fashion and style to a much wider audience.
"This is a tremendous opportunity to create a brand with appeal to a diverse customer base that I might not have been able to reach until now. I look forward to our launch with great anticipation."
The range, which is aimed at 21-35 year-old woman, will feature a complete sportswear line with tees, knit tops, blouses, sweaters, jeans, skirts, dresses and jackets.
Charlotte has had an interest in style from a young age. Friends took notice of her distinctive style, customized vintage tees and tanks, and asked her to create pieces for them. Ronson obliged and created her first collection, C. Ronson.
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